Monday, 7 November 2005
Random Update
I haven't posted in a couple of days and am having that feeling that if I don't post everyone will stop reading. Blogging makes one paranoid. Anyway, I don't have time to write anything in detail but wanted to let folks know what I'm up to...
At the momement I'm in the Rio Hotel in Las Vegas for the ISOtech conference. It's an insurance technology thing. Say a really interesting presentation today on using data mining of telematics combined with other data sources to predict what makes truckers have accidents. It seems that very progressive trucking companies have implemented programs based on this data to dramatically reduce accidents. In the case study presented the company went from 15 roll-over accidents with 3 fatalities in 3 year to 4 roll-overs with no fatailites the following three years. I hope to post more about this later. Very cool stuff.
Also, I spend most of last night - including all of my "blogging" time reviewing Chapter 2 of Kathy Sierra's new Creating Passionate Users book. Unlike anything I've every read. It's going to be very cool. The review team is something like 30 people from all over - all volunteer I think. We're using 37signals' Basecamp for the review process. The whole process is facinating and I'm really enjoying it.
Anybody intereted in Word-of-Mouth Marketing (WOMM) ought to plan to buy this book. In addition to having great information, it's going to be really fun to read. I'm excited to be a part of the process.
Well, gotta go to a vendor shindig. I hope to post more later this week after I get home.
At the momement I'm in the Rio Hotel in Las Vegas for the ISOtech conference. It's an insurance technology thing. Say a really interesting presentation today on using data mining of telematics combined with other data sources to predict what makes truckers have accidents. It seems that very progressive trucking companies have implemented programs based on this data to dramatically reduce accidents. In the case study presented the company went from 15 roll-over accidents with 3 fatalities in 3 year to 4 roll-overs with no fatailites the following three years. I hope to post more about this later. Very cool stuff.
Also, I spend most of last night - including all of my "blogging" time reviewing Chapter 2 of Kathy Sierra's new Creating Passionate Users book. Unlike anything I've every read. It's going to be very cool. The review team is something like 30 people from all over - all volunteer I think. We're using 37signals' Basecamp for the review process. The whole process is facinating and I'm really enjoying it.
Anybody intereted in Word-of-Mouth Marketing (WOMM) ought to plan to buy this book. In addition to having great information, it's going to be really fun to read. I'm excited to be a part of the process.
Well, gotta go to a vendor shindig. I hope to post more later this week after I get home.
Posted by at 10:25 PM in On a Personal Note
