Tuesday, 23 August 2005

Blog Analytics: There Goes the Neighborhood

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I think of blog analytics as the science of mining blog data for comsumer insight or other deep meaning. In the last couple of days I've seen it used twice here and here to mean yet another blog search engine with some link metric and a fancy UI. This seems a little sad to me. It's like when everybody started calling every businees rule system on the planet "artificial intelligence" - it just diluted the meaning of the phrase to mush.

Don't get me wrong, I think they are cool to - I just don't think of them as blog analytic tools.

Oh well, there goes the neighborhood.

[Measure Map stuff via Heather Green @ BlogSpotting]
Posted by Matt Galloway at 7:38 PM in Technology & Culture
Comments (2)
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