Monday, 17 October 2005

Listening to Online WOM: A Primer - Feedback

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Pete Blackshaw has some thoughts on my Listening to Online WOM: A Primer article. Matthew Hurst points out that "NLP it's not just about classification!" and suggests reading the Wikipedia entry on Natural Language Processing for a more accurate definition. Unlike me, Matthew knows what he's talking about when it comes to NLP and the like. While somebody calling themselves "Diddy" agrees with me that the industry could use some more tangible examples. (Sure it's an anonymous endorsement, but an endorsement none the less.) Also Jeff Nolan of SAP Ventures quotes me and says some nice things.

I'd love to hear from others on this. As I tried to explain to Matt H. on his blog, my intent was to help marketers and market researchers get a better feel of the CGM analytics space. Let me know what you thought.

Posted by Matt Galloway at 12:40 PM in Word-o-Mouth
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